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Trademark Cease and Desist Letter - Free | Doqu

Write a cease and desist letter when someone uses your brand name or logo in a way that confuses customers. Preview free, download as PDF or Word.

Write a cease and desist letter when someone uses your brand name or logo in a way that confuses customers. Preview free, download as PDF or Word.

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Table of Contents

  • What is a trademark cease and desist letter?
  • When to send one
  • How to write it
  • How it works on Doqu
  • Related letters
  • Trademark Infringement Cease and Desist Letter — other states

Someone is using a mark that looks or sounds like yours, and customers are getting confused. Create a trademark infringement cease and desist letter free to start: identify both marks, explain the confusion, set a deadline, preview free, then download as PDF or Word.

This page is already set up for trademark. You get rights by using a mark in commerce even without a federal registration. Registration with the USPTO makes those rights easier to prove and enforce nationwide.

What is a trademark cease and desist letter?

It is a written demand that someone stop using your trademark or a confusingly similar mark. You describe your mark, when you started using it, how their mark is the same or similar, and how it confuses customers.

The letter puts them on notice that you claim priority and that continued use may lead to legal action.

Customer confusion is the core of most trademark claims. Say how people have mixed the two brands up.

When to send one

  • A competitor uses a name or logo close to yours
  • Customers call you about their products, or the reverse
  • They applied for a mark that conflicts with yours

If the marks are in completely different industries with no overlap, talk to an attorney before sending a strong demand.

How to write it

Identify your mark and theirs

Describe both marks, your first-use date, and a registration number and date if you have them.

Explain similarity and confusion

Say whether their mark is identical or similar, how it overlaps, and how customers get confused. Attach examples as Exhibit A.

Demand that they stop by a date

Ask them to cease use of the mark and any confusingly similar mark. Immediate action or a short day count both work. Send by certified mail.

Things to keep in mind

  • Registration helps but is not required for common-law rights in your area of use.
  • Overclaiming can invite a declaratory judgment action against you.
  • Check the USPTO database before you assert a registration number.
  • Talk to an attorney for nationwide enforcement or if they have counsel.

How it works on Doqu

  1. Answer questions about your trademark, theirs, and the confusion.
  2. Preview free before you download.
  3. Download as PDF or Word, sign, and send with proof of delivery.

Free to start; download when you are ready.

Related letters

Browse more in dispute and notice letters.

  • Copyright Infringement Cease and Desist Letter: copied creative work
  • Cease and Desist Letter: all letter types

Is it copied content, not a brand?

If someone copied your writing, photos, music, or code, use the copyright letter instead.

Check now

Frequently asked questions

Trademark Infringement Cease and Desist Letter — other states

Browse trademark infringement cease and desist letter templates for other US states.

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Other states

Need a different jurisdiction? Select another state below.

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Doqu provides document templates and automation tools for informational purposes only. We are not a law firm and do not provide legal advice. You should consult a qualified attorney before signing or relying on any document.

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Someone using your brand name or logo in a way that confuses customers.

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Someone using your brand name or logo in a way that confuses customers.

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